SIMSON GREETING CARDS
LEGAL PRIVACY POLICY

Collection of Personal Information
In order to give you superior customer service, Simson collects your personal information in several ways. For example, Simson may ask you to provide certain information such as your first and last name, mailing address (including post code), e-mail address, employer, job title and department, telephone and facsimile numbers, andother personal information. When you use the Site, Simson or third parties authorized by Simson may also collect certain technical and routing information about your computer to facilitate your use of the Site and its services. For example, we may log environmental variables, such as browser type, operating system, CPU speed, and the Internet Protocol ("IP") address of your computer. We use these environmental variables to facilitate and track your use of the Site and its services. Simson also uses such environmental variables to measure traffic patterns on theSite. Without expressly informing you in each particular circumstance, we do not match such information with any of your personal information.
Unless expressly provided to the contrary, personal information that you provide while you are visiting a provider’s web site will be subject to the privacy policy posted on such site and personal information that you provide while on this Site in conjunction with a provider’s service will be subject to this Privacy Policy. In the situation where sites have a Simson, look and feel, and you reasonably believe you are on a Simson site, the site is collecting information in a solely intermediary capacity and does not use personal information for secondary purposes.

How Your Personal Information is Used
Simson uses your personal information for several purposes including:
To ensure our Site is relevant to your needs.
To deliver services, such as newsletters, events, advice, and information that you request or purchase.
To help us create and publish content most relevant to you.
To alert you to new products, special offers, updated information and artwork submission protocols from Simson.

When We Disclose Personal Information
Simson may disclose your personal information if required to do so by law or legal process. We may also disclose information about you if we believe that disclosure is necessary to protect the personal safety of Simson employees, users of Simson products or services, or members of the public.

Protect your Personal Information
We urge you to take every precaution to protect your personal data when you are on the Internet. Change yourpasswords often, use a combination of letters and numbers, and make sure you use a secure browser.
Collecting Other Personal Information
When you browse Simson's website, you are able to do so anonymously. Generally, we don't collect personal information when you browse — not even your email address. Your browser, however, does automatically tell us the type of computer and operating system you are using. Like many websites, the Simson website uses "cookie" technology. When you first connect to our site, the cookie identifies your browser with a unique, random number. The cookies we use do not reveal any personal information about you. Cookies help us understand which parts of our websites are the most popular, where our visitors are going, and how long they spend there. We use cookies to study traffic patterns on our site so we can make the site even better.

Log Files, and Action Tags
Simson also uses IP addresses to analyze trends, administer the site, track user's movement, and gather broad demographic information for aggregate use. IP addresses are not linked to personally identifiable information.
From time to time, we may use third parties to serve ads on our behalf across the Internet. These third parties mayalso collect anonymous information about your visits to our web Site. This is primarily accomplished through the use of a technology device, commonly referred to as a Web beacon or an Action Tag, which we place on various web pages within our web site that allows third parties to collect anonymous information, which cannot be used toidentify you personally. These third parties may use information about your visits to this and other web sites in orderto provide ads about goods and services of interest to you.
The third parties report the anonymous data that they collect on our behalf back to us, which we link to ourcustomer's personally identifiable information for the purposes of better serving you. When we merge this data, it istreated under this policy as personally identifiable information as described above.

Our Companywide Commitment to Privacy
To make sure your personal information remains confidential, we communicate these privacy guidelines to every Simson employee. In addition, Simson participates in industry initiatives to preserve privacy rights on the Internet and in all aspects of electronic commerce.
Simson does not knowingly solicit personal information from children or send them requests for personal information.
Simson's website contains links to other sites. Simson does not share your personal information with those websites and is not responsible for their privacy practices. We encourage you to learn about the privacy policies of those companies.
If we are going to use your personal information differently from that stated at the time of collection, we will try to contact you via email using the most recent information we have. If you have not given us permission to communicate with you, you will not be contacted, nor will we use your personal information in a new manner.
The Simson Customer Privacy Policy is subject to change at any time. We encourage you to review the privacy policy regularly for any changes.

Contact Information
Simson welcomes your comments regarding this privacy policy, please contact us at: John Simson (Aust). 29 Westside Drive, Laverton North, Victoria 3026. E-mail: customerservice@simsoncards.com.au
Last updated June 2005_© 2005 Simson Cards. All rights reserved